Author name: Elara Voskian
Elara Voskian is a retail lighting strategist with 14 years of experience designing illumination solutions for global brands, from luxury boutiques to omnichannel big-box retailers. Trained in architectural lighting at TU Delft and certified by the IALD, she bridges photometric precision with consumer behavior psychology. She’s led lighting R&D for two major fixture manufacturers and authored peer-reviewed papers on spectral tuning for apparel color fidelity.
